Web Development
Bedford, Texas, USA
Amusement & Theme Parks
501-1K employees
$440 Million
- Web Development
- Maintenance & Support
- Parents & Guardians
- Kids & Teens
- Franchise Owners & Operators
- Park Staff & Administrators
- First-Time Visitors
Urban Air Adventure Park, with 350+ locations across the country, is a leader in indoor family entertainment. Known for their patented attractions and dynamic brand, they provide immersive, high-energy experiences for all ages.
- Franchise network with over 350+ active locations
- Customizable pricing, packages, hours, and attractions per location
- Easy promo management with support for location-specific offers
- Backend WordPress
- Database MySQL
- Programming Language PHP
- Third-Party Integration Integrated SOCi for cross-platform location sync (Facebook, Google, Instagram), enabled pricing sync with e-commerce, and connected forms with Salesforce for streamlined lead management.
Urban Air is the nation’s leading full-service family entertainment center, offering a wide variety of attractions for all age groups. The project aimed to refresh the website design and simplify backend operations so franchise owners could easily manage their individual location content. The site now allows users to search and select their preferred location, which then personalizes the entire browsing experience—including ticket pricing, membership details, and birthday party packages. Location-specific links direct users to the appropriate e-commerce pages for purchases, and returning visitors automatically see the same location they previously selected. The enhancements also made it easier to showcase promotions and special offers, creating a more seamless and engaging user experience.
Updating 200+ location subsites from a single admin dashboard.
Implementing a feature to remember users' selected location.
Simplifying backend access for franchise owners and operators.
Used a plugin to update all subsites from a centralized location.
Stored location data in cookies to auto-display preferred location.
Switched to WordPress multisite with role-based backend access.
Automatically shows personalized content based on selected location and remembers preferences for return visits.
Multi-user access system allowing franchise editors limited access to their specific location site, while corporate admins manage all sites.
Connects with the e-commerce site to auto-fetch dynamic data like pricing, packages, and available attractions.
Individual subsites for each franchise location with an easy-to-use interface for managing local content independently.
Description: Consistent, clean visuals tailored to reflect each location’s unique identity.
Revenue
Increased Franchise Management Operational Speed
