Switch Hits Magento 2 Upgrade M2E Pro Integration Case Study

About Switch Hits

Web App

Switch Hits is a U.S.-based online retailer specializing in handmade decorative light switchplates and artistic switch cover designs. Established in 1997, the company offers one of the largest curated collections of decorative switchplates in the market. With over 16,000 customers and more than 15,000 SKUs, Switch Hits serves both retail and wholesale buyers. The brand operates through its primary eCommerce store and multiple online marketplaces while maintaining a consistent daily order flow.

Type of Software

Magento 2 Based Multi Channel eCommerce Platform

Headquarters

United States

Industry

Home Décor / Decorative Hardware eCommerce

Company Size

15,000+ SKUs, 16,000+ Customers

Project Scope

The scope included upgrading the Magento platform to version 2.4.5-P1 while preserving existing customizations that supported complex product and pricing workflows. Key deliverables included rebuilding grouped product presentation logic, implementing wholesale specific registration and pricing capabilities, and integrating marketplace synchronization through M2E Pro. The project also required integration with Stone Edge ERP and a drop ship system to streamline order and inventory processes. Supporting activities included migrating customer reviews to Stamped.io and integrating Klaviyo for marketing automation.

Services We Delivered

Magento Upgrade & Modernization

Upgraded the store to Magento 2.4.5 while preserving legacy customizations and improving platform stability.

Wholesale Module Development

Developed a custom wholesale registration system with dedicated catalog visibility and pricing rules.

Marketplace Integration

Integrated Amazon and eBay marketplaces using M2E Pro for automated product and order synchronization.

Review System Migration

Migrated product reviews from Yotpo to Stamped.io while maintaining existing review data.

Challenges

  • Complex grouped product architecture
  • Wholesale specific pricing structure
  • Multi marketplace inventory synchronization
  • Customization compatibility during upgrade
  • Review platform migration without data loss

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