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Mainline Fertility

CMS

Headquarter

Bryn Mawr, Pennsylvania

Industry

Medical Practices

Company Size

51-200 employees

Services provide

- Frontend Development (HTML/CSS/JavaScript)

- WordPress Development

- Quality Assurance

- Maintenance and Support

User Persona

- Patients

- Healthcare Professionals

- Donors and Surrogates

The Client

Established in 2013, the Main Line Fertility Laboratory is a nationally accredited facility known for its commitment to clinical excellence and patient safety. With recognition from the College of American Pathologists (CAP) and licensing from the Pennsylvania Department of Health, the lab plays a critical role in supporting a broad spectrum of fertility treatments. Equipped with advanced technology and an expert team, the laboratory provides essential diagnostics and reproductive support to individuals and families of all genders and biologies, helping them take the first steps toward parenthood.

Mainline Fertility Highlights

- Award-Winning Clinic recognized as 2025 Top Doctors by Castle Connolly

- Comprehensive Fertility Services including IVF, egg freezing, and LGBTQ+ care

- Inclusive Care for LGBTQ+ Individuals and Couples

- Emotional Wellness and Financial Support Resources

- Third-Party Reproduction, Genetic Testing, and Wellness Programs

Technologies used

- Web Framework
WordPress

- UI Framework
Bootstrap and Tailwind CSS

- Programming Language
PHP

- Database
MySQL

- Third Party Integration (if any)
Klaviyo

About the Project

As one of the Philadelphia region’s leading fertility clinics, this project focused on capturing the full scope of care offered by Main Line Fertility—from IVF and egg freezing to surrogacy, LGBTQ+ family planning, and emotional wellness support. The goal was to reflect the clinic’s patient-first philosophy and technological sophistication through a modern, intuitive digital experience. By emphasizing their comprehensive fertility services, convenient locations, and personalized support, the project aimed to guide users seamlessly through their journey while reinforcing trust, inclusivity, and clinical excellence.

About the Project

Empathetic design prioritizing ease, trust, and user experience.

User Interface

Product Visuals

Trust-Centered Visuals

Professional aesthetic reflecting care and medical credibility.

  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
Main Line Fertility

The Result.

  • $17.3 Million+ Annually

    Accuracy in AI Transcription

  • 91%

    Appointment Follow-Through Rate

Client Testimonial

“Project-first approach. Excellent results. Premium client satisfaction. “ That's why our Client love working with us.

Main Line Fertility
Michael Glassner

Founding Partner & Medical Director, Main Line Fertility

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