Trimax Mowers
Empoli Outlet

eCommerce

Headquarters

Nea Lonia , Greece

Industry

Fashion & Lifestyle

Services we provided

- Website Design

- Website Development

User Persona

- Brand-Loyal Shopper

- Occasional Gift Buyer

- Trend-Focused Explorer

- First-Time Buyer

- Frequent Shopper

The Client

EMPOLI OUTLET is a premier retail destination in Greece, renowned for delivering up to 70% discounts on top fashion, beauty, and home brands throughout the year. With two well-connected locations in Nea Ionia and Peristeri, it caters to families and value-conscious shoppers looking for branded products at unbeatable prices. EMPOLI OUTLET is widely recognized for its convenient shopping experience, free parking, and accessibility via public transportation—earning its title as the “shopping city.”

Empoli Highlights

- Multi-location Retail Experience

- CMS Integration

- Interactive Store Locator

Technologies Used

- Web Framework
Magento 2

- UI Framework
RequireJS

- Programming Language
PHP, JavaScript

- Database
MySQL

- Design Tool
Adobe Photoshop

- Third-Party Integration
AKENEO integration

About the Project

To support its expanding customer base and digital growth strategy, EMPOLI OUTLET partnered on a digital transformation initiative aimed at modernizing its backend operations and product management systems. The primary objective was to create a scalable, centralized infrastructure that could streamline product information, ensure inventory accuracy, and enable real-time visibility into sales data across multiple outlets.

This was achieved through the seamless integration of the Akeneo Product Information Management (PIM) system to manage product data efficiently and consistently across all channels. Additionally, a custom ERP integration was implemented to provide real-time synchronization of sales and operational data, empowering the team with actionable insights and improved decision-making. The result is a robust, future-ready platform that supports operational efficiency and enhances the overall retail experience.

About the Project

Clean, intuitive UI designed for seamless multi-store browsing.

Interface

Product Visuals

Mobile-Optimized Design

Responsive layout with touch-friendly navigation and performance-optimized images for smooth mobile shopping.

  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
  • Product Visuals
Web Monitoring Tool

The Result.

  • 100%

    Outlet-wide inventory synchronization

  • 96%

    Increase in Operational Efficiency

Client Testimonial

“Project-first approach. Excellent results. Premium client satisfaction. “ That's why our Client love working with us.

Trimax Mowers
Ada Deacon Trimax Mowers

Co-Founder, Innosake

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