{"id":4194,"date":"2022-09-21T12:05:10","date_gmt":"2022-09-21T12:05:10","guid":{"rendered":"https:\/\/evincedev.com\/blog\/?p=4194"},"modified":"2026-03-03T06:45:15","modified_gmt":"2026-03-03T06:45:15","slug":"reverb-ai-powered-retail-solution","status":"publish","type":"post","link":"https:\/\/evincedev.com\/blog\/reverb-ai-powered-retail-solution\/","title":{"rendered":"How Reverb Fastest Growing Company in Chicago, Implemented an AI-Powered Retail Solution"},"content":{"rendered":"

Reverb<\/a> is the largest online music marketplace dedicated to buying and selling music instruments (including new, used, and vintage). Since its launch in 2013, Reverb has created a musician-focused eCommerce marketplace<\/strong><\/a>, ensured price transparency, and built a music-savvy customer service team.<\/p>\n

Even though the eCommerce market is growing rapidly, it has become highly competitive. The biggest challenge in the online marketplace market is customer retention. It requires a comprehensive understanding of customers\u2019 preferences and sending the right offers at the right time.<\/p>\n

Thanks to the AI-powered retail solution<\/a> by EvinceDev, Reverb<\/a> surpassed its quarterly sales target in the first three months of 2022<\/a>. As a result, reverb sales reached a new quarterly high outpacing the solid growth it experienced in the first quarter of 2021. Reverb achieved rank in INC 500<\/a> company list and received Chicago’s most innovative product<\/a> and service award.<\/p>\n

\"Reverb<\/p>\n

In this post, we\u2019ll explain how Reverb marketplace<\/a> for online shopping uses EvinceDev Retail Solution to drive more sales, increase customer loyalty, and improve the shopping experience.<\/p>\n

Business Process Automation for user\u2019s actions and new items<\/h3>\n

While Reverb had the best UI\/UX to make the buying process as seamless as possible, its web app<\/a><\/em><\/strong> required high-end customization to integrate necessary functionalities for end-users.<\/p>\n

Besides, they wanted to enable sellers to log in with OAuth to a third-party app easily and allow them to view saved follows related to their products so they can make offers.<\/p>\n

Another challenge was integrating a CRON timer that automatically repopulates users\u2019 feeds to bring their attention to new things every N minutes. It should also be as per the customer\u2019s search preferences and interests.<\/p>\n

But the biggest challenge was in the user\u2019s functionality, which was to ignore the listings that already have an offer.<\/p>\n

That\u2019s where EvinceDev Retail Solution came to the rescue. It is designed to solve the critical challenges of eCommerce sellers. Plus, its robotic process automation (RPA)<\/a><\/strong> helps automate tedious tasks, enabling sellers to do more in less time. And the same was applicable in Reverb\u2019s case.<\/p>\n

The key features of EvinceDev<\/a> that were the most relevant to the Reverb\u2019s challenges<\/h4>\n